vitaminwater got famous making boring water brilliant by adding vitamins. So we made it their mission to make everything boring brilliant. We hit vitaminwater fans at their most bored and became champions of brilliance.

On boring airplanes

In boring laundromats

At boring libraries

And created an event at the most boring place in the world: Boring, Oregon

Campaign Overview

While you're here, check out some vitaminwater bottles I wrote. Look for them in any fine beverage case, just down the aisle from malt liquor.